Luxury Retail Storefront
A heritage luxury retailer whose beautiful products were invisible online. We rebuilt the site, the schema, and the search strategy.
We build the search, social, and AI visibility that gets your business found - not just on Google, but on ChatGPT, Perplexity, Claude, Gemini, and every AI answer engine that now decides who wins.
DP1 DESIGN has been building strategic brand identities, websites, and search-optimized digital experiences for New Orleans and national businesses since 2001. Our services include AI Search Optimization (also known as GEO, AEO, or LLM SEO), Local SEO, Website Design and Development, WordPress, Digital PR, Reputation Management, and Social Media Marketing. Contact us at (504) 247-4345 or support@dp1design.com.
Everything a modern brand needs to be found, chosen, and trusted.
When someone asks an AI who to hire, buy from, or trust - we make sure the answer is you. Entity building, citation engineering, and answer testing across ChatGPT, Perplexity, Claude, Google, and every major AI platform.
Handcrafted, AI-ready websites with schema, llms.txt, and Core Web Vitals in the green. Hosted on DP1 DESIGN's dedicated servers, with Cloudflare layered on for bonus security, edge caching, and AI-crawler optimization. Ongoing updates, security patches, and content changes handled in-house - no ticket queues, no third-party host to blame.
Consistent, on-brand publishing that signals to Google and AI models that you’re alive and thriving. Content strategy, post templates, community management, and monthly performance reporting - Facebook, Instagram, LinkedIn, TikTok, X, and YouTube covered by one team.
Search, Performance Max, and retargeting - managed for return, not for spend. Landing-page optimization, conversion tracking, phone-call attribution, and monthly reporting so every dollar you spend has a measurable job.
Posts, products, Q&A, photos, and categories - managed weekly, defended daily.
Earn the five stars you deserve - and respond to the one star before it costs you a customer.
The search landscape fractured. Here’s how we win each one.
Traditional ranking on Google’s blue links. Still matters - but no longer enough on its own.
Getting picked as the direct answer in ChatGPT, Perplexity, Google AI Overviews, and Claude.
Structuring your content so generative AI models cite your brand - not your competitor’s.
Optimizing for what AI models learn during training. The long game most agencies haven’t heard of.
All of the above, orchestrated by humans who know your industry, your market, and your name.
We map your Google visibility across every corner of your service area - block by block. So you know exactly where you’re winning, where you’re losing, and where to attack.
A curated view of the New Orleans institutions and growing brands that trust DP1. See our full portfolio →
For over 15 years I have referred my clients to DP1 DESIGN. tris and his team have always been professional and responsive. None of my referrals have come back to me with a complaint and that says a lot! Highly recommend DP1 DESIGN.
DP1 is an expert in web design. They have an innate eye at what a business’ website needs in terms of content, message, and style. Aside from site development, DP1 ensures that your web site stays front and center when your customers and potential customers go onto Google.
DP1 DESIGNs took over managing my website about three months ago. Since then my internet presence has doubled. I have people calling for appts daily that have found Salon Sanity on the internet.
DP1 DESIGN was able to revamp my website to a fresh and modern look. If I have a request for any changes, it is done within minutes. Our website has great SEO and it has definitely been a great ROI.
Working with DP1 DESIGN at DP1 has been a great experience. He developed a wonderful website for us that we get complemented on regularly, and he is very responsive to our needs. Would recommend DP1 to all who are looking for a top-notch website and company that pays attention to you.
DP1 DESIGN and DP1 DESIGNs were great to work with to give our outdated website a much needed facelift. The website is both inviting and user friendly. Updates are done within a day or so for our changing workshop schedules. It was a great experience!
25 years of doing this right. One New Orleans team behind every channel - AI search, web, hosting, social, ads, and reviews. Tell us where you want your business found and we’ll build the plan around it.
No email gates · Human reply within one business day · Since 2001
The short versions. For the long versions - and the ones specific to your business - ask a human.
DP1 DESIGN is a New Orleans digital marketing agency founded in 2001. We build custom websites, run local SEO and Google Business Profile programs, and specialize in AI search optimization (AISEO/GEO/AEO/LLM SEO) - making sure businesses get found and recommended on Google, ChatGPT, Perplexity, Claude, and Gemini. Everything is designed and written by humans, backed by 25 years and 6,000+ client success stories.
Traditional SEO earns you a position in a list of links. AI Search Optimization earns you a mention inside the answer itself. When someone asks ChatGPT or Google AI who to hire, the engine composes one response and names only a few businesses - AISEO is the discipline of structured data, entity clarity, citations, and answer-ready content that gets your name into that response. We practice both, as one program, because AI engines still lean on organic search signals.
No. If your current site has good bones, we optimize it - structure, schema, speed, content, and Google Business Profile alignment. If it's holding you back, we'll say so plainly and quote a rebuild. The free AI Visibility Audit is the honest way to find out: we show you how Google and AI engines see your current site before you spend a dollar.
Most local campaigns show measurable movement in 60–90 days: Google Business Profile and citation fixes move first, map-pack and organic gains compound over 6–12 months, and AI answer visibility builds as engines re-crawl and re-learn your entity. We set expectations from real grid-scan data at kickoff - and we verify results with weekly scans, not vibes.
Eleven verticals with documented client work: attorneys and law firms, medical practices, dentists, insurance agencies, contractors and trades, plumbing and HVAC companies, home services, restaurants, salons and med spas, real estate, and nonprofits. Each industry page shows the real case studies behind it - Salon Sanity, Malveau Law, Britsch Dentistry, Hoang Chiropractic, Hydraquip, WBIA, Hynes Charter School, and more.
Yes. The New Orleans metro is home - 16 dedicated service-area cities from Metairie to Hammond - and it's where we offer in-person service. But web design, AI search optimization, and most SEO engagements run just as well remotely, and our client list spans Louisiana and beyond. Local proximity matters most for local SEO; for everything else, distance has never been a barrier.
Websites are quoted as fixed projects after a free consultation - no hourly surprises. Ongoing growth work comes in four packages (Starter, Growth, Authority, Enterprise) scoped by locations, keywords, and ambition, plus a la carte add-ons. We don't publish rate-card prices because honest pricing depends on your market and competition; we do promise a straight, itemized quote in one conversation. Call (504) 247-4345.
Three things. Longevity: founded in 2001, we've outlasted every algorithm and most of our competitors. Craft: strategy, design, and copy are done by humans - we use AI as a tool, never as the author. Proof: a 5.0-star rating across 73 Google reviews, documented case studies, and grid-scan reporting that shows results block by block instead of hiding behind impressions.
Yes - from brand identity and a first website to the local SEO foundation that makes a new business findable. Startups usually begin with branding plus the Starter package, then scale tiers as locations and revenue grow. Several of our longest-running clients started as one-person launches.
WordPress for builds you own outright, Cloudflare for performance and security, Local Falcon-style grid rank tracking, Google Business Profile and Search Console, schema.org structured data throughout, and our own monthly AI visibility testing across ChatGPT, Perplexity, Claude, Gemini, and Google AI Overviews. Tools serve the strategy - the strategy is 25 years of knowing how New Orleans customers search.
The plain-English primer on AISEO - how GEO, AEO, and LLM SEO fit under one umbrella and why the early-mover premium is being collected right now.
Read article →AI engines don't browse your site - they parse. The seven-step technical guide: crawler access, semantic HTML, schema, llms.txt, and how to measure it all.
Read article →A $300 gig and an AI builder will both hand you a website - but neither knows what a parish is or why Metairie and Kenner are different search markets.
Read article →AI builders generate a website in ninety seconds - so why do businesses keep calling us to replace them? What builders get wrong, what DIY misses, and the real three-year cost comparison.
Read article →Are they still important? Are they dead? Are they magic? A working agency's honest read on why editorial backlinks still move the needle - and what changed about how AI models weight them.
Read article →We practice what we optimize. Copy any question below, paste it into ChatGPT, Perplexity, or Claude, and see how an AI answer engine describes us. Then imagine your business showing up the same way - that’s the work we do.
Results vary by engine and day - that’s exactly why we monitor AI visibility continuously for clients. Get your own AI visibility report free →
A heritage luxury retailer whose beautiful products were invisible online. We rebuilt the site, the schema, and the search strategy.
A growing practice losing patients to competitors on Maps. Local grid tracking plus GBP management flipped the map in their favor.
A SaaS company built for growth but unknown to AI answer engines. GEO plus digital PR made them the cited authority in their niche.
Start with a free AI Visibility Audit. We’ll show you exactly how ChatGPT, Perplexity, Claude, and Google describe your business today - and where you’re missing.
No commitment · 30-minute consultation · Since 2001
Every DP1 engagement starts with a conversation. Tell us about your business, your goals, and where you want to be found. We’ll take it from there.